Concept

“The Season” is the second single from Marketa’s album titled Lila. The video was shot in the UNESCO-protected Archbishop’s Chateau and Gardens in Kromeriz, Czech Republic, where Amadeus, a Milos Forman movie about Mozart, was filmed. It is a place not far from Markéta’s hometown and is, therefore, somewhat of a return to her home ground and roots.

The song is inspired by Markéta’s classical piano training, as well as the recent Netflix series called Bridgerton, a re-imagined period drama series from a time filled with letters, ballrooms, conversation, and promenades, daydreaming about love and freedom, imagining all that could be while constricted by rules, society’s expectations, and family obligations.

Result

The collaboration on the music video for “The Season” was a pleasant experience for both the agency and the artist. A safe and encouraging space was established throughout the project, allowing for open communication and the exchange of creative ideas. The artist felt that her vision was received and embraced with enthusiasm, leading to efforts to build upon and expand upon those ideas. This collaborative approach utilised everyone’s shared wealth of experience and skill, creating a harmonious and engaging creative process.